Sunday, April 5, 2009

So Subliminal

Recently I was watching 24 and noticed something strange at the end of the episode. There was a promo shot of Kiefer Sutherland followed by a quick transition flash and then the FOX logo. I freeze-framed it to discover this:


This screen captures no less than 66 subliminal messages embedded within a few frames! And if you read between the lines for similar promos, you'll see that 24 isn't the only show they do this for. Has FOX no shame?

Here's a breakdown of all that's here:

Adjectives that actually apply to 24 (42):
  • SO ADVENTUROUS
  • SO AMAZING
  • SO AUDACIOUS
  • SO AWESOME
  • SO BIG
  • SO BRASH
  • SO CAPTIVATING
  • SO CONTROVERSIAL
  • SO COURAGEOUS
  • SO CUTTING
  • SO DANGEROUS
  • SO FASCINATING
  • SO FEROCIOUS
  • SO FRESH
  • SO GENIUS
  • SO GRAPHIC
  • SO HEROIC
  • SO HOLLYWOOD
  • SO HUGE
  • SO IMPRESSIVE
  • SO INFAMOUS
  • SO INSANE
  • SO INTRIGUING
  • SO LEGENDARY
  • SO LETHAL
  • SO NOTORIOUS
  • SO ORIGINAL
  • SO RADICAL
  • SO REAL
  • SO RELENTLESS
  • SO RIVETING
  • SO ROUGH
  • SO SCANDALOUS
  • SO SHOCKING
  • SO STRIKING
  • SO SURPRISING
  • SO TERRIFIC
  • SO TERRIFYING
  • SO TWISTED
  • SO UNEXPECTED
  • SO UNIQUE
  • SO UNPREDICTABLE
Adjectives that really have nothing to do with 24 (12):
  • SO AUTHENTIC
  • SO BIZARRE
  • SO DARK
  • SO DEMENTED
  • SO EXPRESSIVE
  • SO GEEKY
  • SO INDEPENDENT
  • SO IRONIC
  • SO MYSTERIOUS
  • SO SARCASTIC
  • SO TASTELESS
  • SO WEIRD
Adjectives targeting female viewers (6):
  • SO ALLURING
  • SO APPEALING
  • SO ATTRACTIVE
  • SO ROMANTIC
  • SO SEDUCTIVE
  • SO SUAVE
Adjectives meant for the text-message generation (2):
  • SO ROFL
  • SO SWEEEET
Adjectives geared for '80s surfer dudes (4):
  • SO BODACIOUS
  • SO CHILL
  • SO KILLER
  • SO MENTAL
Conclusion: FOX really has everyone in mind here. And then some.

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